In other retail news, Academy Sports has continued their appeal with higher-income consumers. 40% of their sales now come from consumers with income greater than $100k. In addition to this change, they noted strong results in outdoor cooking and share gains.
Kingsford is playing on the old addage that if you're naughty, you'll get coal in your stocking. They've released a limited edition 4 lb bag of
Christmas-themed charcoal. It's their latest creative marketing campaign, of which they've had many this year.
Grilla Grills' parent company, American Outdoor Brands, is seeing their online sales shift from e-commerce companies to omnichannel retailers. That was one main take-away from their earnings call this week where they also noted growth in Grilla and their continued focus on innovation.
Traeger released a new model to their Woodridge pellet grill
line. The Pro+ sits at the premium end between the Woodridge Pro and the Woodridge Elite. The key differentiator with the new release is it has a cabinet for storage underneath.
Finally, AMD Direct has partnered with The Backyard Design Guy on their TrueFlame brand. They'll be working together on marketing content through 2026.
