Big Green Egg's annual EGGtoberfest is returning to Coolray Field outside of Atlanta on October 5th. This is a special year for it because it's the brand's 50th anniversary. I went to EGGtoberfest last year and had a great time. It's a fun event for anyone, even if you've never cooked on an Egg.
Lowe’s reported earnings for their quarter ended in June, and it was the same story as we heard
from Home Depot. The pressures on consumers are hurting big ticket discretionary purchases, which means less grill sales. Lowe’s said they planned for the lower level of demand they saw with grills. Conversely, they have increased online sales and are partnering with more delivery services as they build their omnichannel model.
Finally, Solo Stove is partnering with Snoop Dogg again this year, after their viral success last year. They are taking some lessons learned though and
targeting more of the marketing funnel, instead of just driving awareness. They also plan to release three new products in connection with the partnership this fall.